A leading B2B print-on-demand provider supplied custom apparel to a growing network of e-commerce businesses. While their product quality was high, their growth was limited by the manual processes required to onboard new merchants and handle their orders.
Every new partner required direct contact with a sales representative. Product catalogs had to be managed manually, and each order was processed by hand. This operational friction created a ceiling on how many merchants they could effectively serve, capping their potential revenue and market reach.
Robust Devs was engaged to design and build a public Shopify application. The goal was to replace the high-touch, manual sales process with a scalable, self-service channel that could directly integrate with a merchant's storefront, automating everything from product selection to final fulfillment.