Shopify Product Area Calculator

An e-commerce retailer specializing in materials sold by area, like flooring and tiles, operates in a market where standard platforms create inherent friction. Customers plan projects in square feet, but products are sold in discrete units like boxes or pallets. This mismatch is a common point of failure for merchants in the construction and home improvement sectors.

The retailer found that this unit-versus-area problem was a direct cause of abandoned carts and costly ordering mistakes. Customers were forced to do manual calculations, often leading to confusion, under-ordering that delayed projects, or over-ordering that resulted in expensive returns. The standard Shopify product page was not equipped to handle this necessary translation, creating a poor user experience and impacting revenue.

Robust Devs was engaged to engineer a direct solution. We designed and built a micro-SaaS application that integrates a calculator into Shopify product pages. The tool gives customers an immediate, accurate answer to the question, "How many boxes do I need?", turning a point of friction into a moment of clarity and confidence.