AI Content Engine Development
We build briefing → drafting → editing → distribution pipelines for AI content platforms. Brand voice fine-tuning, multi-language support, and fact-checking built in.
What we build
Multi-stage content pipelines
Brief → draft → edit → fact-check → publish workflows that move content through every stage reliably at volume.
Brand voice fine-tuning
Style guide ingestion and prompt engineering for tone consistency across hundreds of pieces.
Multi-language content
Translation orchestration with locale-specific tone adjustment, not just literal translation.
Fact-checking safeguards
Citation verification and hallucination detection patterns wired into the drafting flow.
Editorial workflow
Multi-author collaboration, approval gates, and version control for editorial teams.
Distribution integrations
CMS sync (WordPress, Webflow, Sanity, Contentful) and social scheduling tools for publishing at scale.

Marketing data that resists wishful thinking
Reference architecture
- Brief Input
- Research Pipeline
- LLM Drafting
- Editor Review
- Fact-Checking
- CMS Publish
- Performance Feedback
A typical AI content engine: a brief feeds the research pipeline, the drafting model produces a first pass, editors review and approve, fact-checking verifies claims and citations, content publishes to your CMS, and performance data flows back to improve the next brief.
Integrations shipped across 16+ partners.
LLM providers
- OpenAI
- Anthropic
- Google Vertex AI
CMS
- Webflow
- WordPress
- Sanity
- Contentful
SEO data
- Ahrefs
- SEMrush
- Google Search Console
Translation
- DeepL
- Google Translate API
Distribution
- Buffer
- Hootsuite
Asset management
- Cloudinary
- Bunny CDN
Which engagement fits
Project Build
For building the core engine: pipelines, brand voice, fact-checking, and distribution. A focused 6–14 week scope.
Explore Project BuildEmbedded Squad
For scaling an existing content platform: a dedicated team that ships alongside yours week over week.
Explore Embedded SquadTech Audit
For de-risking your existing build before deciding scope: a diagnostic of your architecture, model spend, and how ready it is to scale.
Explore Tech AuditCompliance considerations
| Standard | Status | What we ship |
|---|---|---|
| GDPR / UK GDPR | Compliant | Lawful-basis handling, data subject rights, and retention controls for any user data flowing through the content engine. |
| AI disclosure & content licensing | In progress | AI-generated content disclosure and licensing/attribution metadata applied to each piece, based on what platform and jurisdiction rules require. |
| Copyright considerations | In progress | Source attribution, citation verification, and originality checks engineered into the drafting and fact-checking flow. |
| LLM provider terms | Compliant | Usage that respects each model provider’s acceptable-use and data terms, with model routing configured to honour them. |

Built for marketing engineering
Attribution, personalisation, and scale in production
Marketing AI products live or die on data quality, latency, and whether the numbers hold up under real traffic. We build for the dashboard that a CMO opens at 8am on Monday.
Frequently asked questions
We ingest your style guide, build few-shot prompts around it, and back the result with a voice evaluation harness. Every piece runs against the same voice criteria, so quality holds whether you ship ten articles a month or a thousand.
Building an AI content platform? Schedule a meeting.
We’ve shipped the pipelines, brand-voice, and fact-checking layers AI content startups run in production. Tell us what you’re building.